Well-designed merchandising can enhance Nature Brands’ image and revenue while supporting local economies. The ESEM National Park is launching a survey to collect best practices and share data on shops and best-selling products across Europe’s protected areas. Do you have 6 minutes?

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Original, ethical, and heartwarming products offer the opportunity to develop unique nature brands, promote nature-based economies, boost a region’s visibility, and anchor our values in the hearts of our communities.

But how do you launch a product line? Which products will sell best? Which quality labels should you prioritize first? This survey was set up to find out.

OUR NEXT MOVE

Why this survey? Why now?

Born in 2023, the Entre-Sambre-et-Meuse National Park is pioneering as a new player in nature restoration and rewilding in southern Belgium, earning international recognition (Rewilding Europe, UNESCO, Global Rewilding Alliance, Endangered Landscape & Seascape Program).

At a regional scale, it is also a “love brand” that is gaining popularity. And one of its missions is to serve as an economic driver for local prosperity. The launch of a line of branded products and a reference label is thus an obvious next step in its strategy.

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©Laurent Malbrecq

FURTHER TOGETHER

Why participate ? What’s in it for your brand ?

Filling out this form will only take you 6 or 7 minutes. It can also be beneficial for your own brand image. Indeed, the data will be openly shared in our different European networks. And who knows—it might even lead to joint or cross-sales?

More about this project and the results? Mail us at info@parc-national-esem.be

In just 6 minutes, share your valuable insights about stores and products, and help build a useful database for protected areas across Europe (Photo: ©Adobe Stock).

FILL OUT THE FORM